Custom software for people who know what they want.
We build web apps, WordPress stores, AI pipelines, and operational dashboards. From Pretoria. On time. Without needing to explain the same thing twice.
Six things we do well.
We pick the right tool for the job. Not the trendiest one.
WordPress + WooCommerce
Custom themes, branded transactional emails, store builds that do not look like a template. Functional checkout flows built for your actual products.
ServicesCustom web apps
Bespoke PHP, SQLite or Node apps when WordPress is the wrong tool. Internal trackers, dashboards, referral systems, whatever the workflow actually needs.
ServicesAI integration + automation
Telegram bots with real business logic, LLM pipelines, automated content workflows, triggers that replace manual steps. Measurable output, not demos.
ServicesTechnical SEO + audits
Audit-driven SEO. SA SMB-focused scans with actionable fixes, not vanity reports. Schema, Core Web Vitals, indexability, hreflang, internal linking.
ServicesCinematic web design
Brand-forward Astro sites with motion and visual depth. Clients evaluate real working options in the browser before committing to a direction.
ServicesCustom dashboards
Real-time dashboards for ops teams: monitoring, IoT telemetry, business KPIs. A single pane of glass built to your data, not a SaaS integration.
ServicesWe build with what fits. Not what is trending.
Programmatic motion graphic. Pure HTML + GSAP timeline rendered with HyperFrames. Same pipeline we ship to clients.
Shipped, not pitched.
Five case studies covering the range of what we build.
20+ production plugins for a South African hosting provider's cPanel and WHM stack.
More than twenty cPanel and WHM plugins shipped to production. Backups, behavioural firewalling, fleet dashboards, customer site-builder, training simulator, and a support co-pilot, released in days, not quarters.
Online store and phone-managed inventory for a Pretoria jeweller.
LA Jewellers had a quality product and no web presence. They now have a branded WooCommerce store with phone-based stock management from day one.
Referral map and prospect tool for a Gauteng healthcare practice.
A healthcare practice was running referral tracking on a spreadsheet. They now have a live geographic referral map and a desktop tool that consolidates four sources automatically.
WordPress health and POPIA-aware audit plugin for SA site owners.
SA-based WordPress site owners had no affordable audit tool covering local compliance requirements. SiteLens runs on-site with POPIA-specific checks that US-built tools skip entirely.
Honest numbers. No buzzwords.
Most quotes land somewhere in these ranges. Final price depends on scope. We tell you the trade-off, then let you choose.
Tell us what is slow.
We will tell you if it is worth automating.
No obligation scoping call. Pretoria-based, works with clients anywhere.
Start a conversation